Friday, November 20, 2009

Custom Padfolios As A Marketing Tool

By Vladimir Escueta

Padfolios are very useful for executives and rank and file employees alike. These items let them plan their daily tasks and even provide them space to keep other essential papers, documents and articles. They even have additional features that are just as functional.

Padfolios have flaps that may or may not have zippers. They can be used to keep small pieces of valuables needed for everyday use like ATM, credit cards, or even IDs. You may even place letters, notes or other business correspondences.

Frequently, padfolios come with a pen and a notebook or a pad for all your extra writing needs. They are inserted inside the padfolio and are custom cut so they all fit inside just right. The pen is mostly found attached to a side flap for added convenience.

They are superb promotional giveaways because they have a sizable cover perfect for placing your company name or business logo. You can take advantage of this space and put all your corporate messages. You may even custom print the notebook and notepad inside for extra name branding. This way there would be consistency in your corporate gift.

You may give this as a token of appreciation to those respected and important guests. It may also be handed to top-performing employees. They will be encouraged to work better once they see how special the incentives are.

Another brilliant thing about padfolios is that they last for a long time. If you give it to your prospective customer you are guaranteed lasting publicity. The more they use your product, the more chances they get to see you company logo. Excess padfolios may be kept for future use. You don't have to think about them going to waste because they have a long life span. Make sure to store them in a secure place. - 2364

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