If you think it's an easy thing to man a booth at a fair, you've got another think coming. Yes, you can just let a simple presentation try and attract customers over and look at your wares, but that sort of attitude is more of a disinterested salesperson.
No, that's not what you do once you get to a craft show. This is work, and you'll rightly need to be up and about. The process of selling your crafts isn't comparable to fishing; rather, it is comparable to wooing a pet to trust you. After getting their attention via your bait, you have to build up their trust by ensuring that getting the bait will be to their benefit.
So what is this about? Simple: Always be alert to potential buyers. When they show interest by lingering by your booth, that's your cue to act. Go around to the booth to them and give them a smile. Then start talking about your item.
This is one of the reasons why it's best to showcase your own crafts. By selling something that you made yourself, you share a special bond with your product, and you will find that you can talk about it more animatedly. This way, you can make other people see how special your crafts are, and subsequently convince them to purchase it.
I will warn you about overdoing this, though. Here are a few things you should not do when talking to potential customers:
*Firstly, don't drown them in technical terms. They want to appreciate your art, not mimic it, so they don't have to be bothered with that.
*Don't just go on and on about how awesome you are. The quality and skill that you invest in your work is not what matters, not your own ego. And lastly,
*It's a conversation, not a speech. Ask them questions, and see what exactly piqued their interest in your work. This way you can have a dynamic conversation with them, which would lead to them being more favorably disposed to buying your product. - 2364
No, that's not what you do once you get to a craft show. This is work, and you'll rightly need to be up and about. The process of selling your crafts isn't comparable to fishing; rather, it is comparable to wooing a pet to trust you. After getting their attention via your bait, you have to build up their trust by ensuring that getting the bait will be to their benefit.
So what is this about? Simple: Always be alert to potential buyers. When they show interest by lingering by your booth, that's your cue to act. Go around to the booth to them and give them a smile. Then start talking about your item.
This is one of the reasons why it's best to showcase your own crafts. By selling something that you made yourself, you share a special bond with your product, and you will find that you can talk about it more animatedly. This way, you can make other people see how special your crafts are, and subsequently convince them to purchase it.
I will warn you about overdoing this, though. Here are a few things you should not do when talking to potential customers:
*Firstly, don't drown them in technical terms. They want to appreciate your art, not mimic it, so they don't have to be bothered with that.
*Don't just go on and on about how awesome you are. The quality and skill that you invest in your work is not what matters, not your own ego. And lastly,
*It's a conversation, not a speech. Ask them questions, and see what exactly piqued their interest in your work. This way you can have a dynamic conversation with them, which would lead to them being more favorably disposed to buying your product. - 2364
About the Author:
Geoffrey Higgins and his significant other found Florida Craft Shows, and have since been able to choose the right shows to attend. Join Florida Craft Fairs now, and showcase your hidden talent!
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